SirDavis American Whisky

About Project

Designed to stand out from other premium spirits on both retail shelves and home bar carts, the SirDavis bottle is an unmistakable beacon of luxury – striking and clean, with ribbed glass that beautifully catches light and highlights the liquid.
The tall, eye-catching bottle features intentional design elements that tell the story of SirDavis, including arrows on the closure that nod to the brand’s logo and to its commitment to the history and tradition of the category (pointing to the past), plus to its mission to be the future of whisky, reimagined.
The bottle also features the initials DH on the base, honoring Davis Hogue – the great-grandfather of our founder, Beyoncé Knowles-Carter – who was a farmer and moonshiner during the Prohibition Era, and after whom the brand is named. Finally, a black medallion with a regal bronzed horse stands proudly in the center of the bottle, emblematic of strength and respect and symbolizing the brand’s Texas roots.
The vessel’s finely ribbed glass evokes the Art Deco style of Hogue’s era, while its sleek design and minimal branding set a new standard for modern luxury packaging. Crafted to be cherished, every detail—from the feel in-hand to the way the glass catches the light—was thoughtfully considered.